:: Specific Design Brief

Practical Action 2: Packaging


PRODUCT DESIGN KENYA

GENERIC DESIGN CONTEXT
Many people can only afford to buy their every day items like flour or sugar in small amounts. In some countries, buying goods and re-packaging for re-sale is a useful income generating activity. Investigate the process of re-packaging and design and make a sustainable method for use in your chosen context.

SPECIFIC DESIGN BRIEFS
A. Product Design. Juicing kit.
In many parts of Kenya, fruit is bought in large quantities, juiced and sold to local markets. It has a short shelf-life. Design and make a kit to enable a small scale producer to produce small cartons of juice for sale in a local market.

B. Product Design. De-bulking and re-packaging.
In Kenya, small enterprises produce flour for sale in small quantities (1/4 kilo) in local markets. Design and make a small machine that would enable them to weigh, package and seal amounts quickly and efficiently.

C. Graphics. Fruit juice container and advertising.
Design and make a 3D container suitable for packing and selling fruit juice in local markets in Kenya. Design a 2D poster to advertise the product.

D. Graphics. Peanut butter container and advertising.
Design and make a suitable container plus labelling for packaging and selling peanut butter in the Nakuru district of Kenya. Design a 2D poster to accompany your packaging.

CLIENT DETAILS
Practical Action works in several towns as well as the capital of Kenya, Nairobi. They are in regular touch with individuals and groups trying to improve their own and their community’s well-being. Your first point of contact will be Practical Action UK, who can provide answers to many of the questions you may have about packaging. Contact the Education team by email, education@practicalaction.org.uk, or telephone, 01926-634441. They will contact Practical Action East Africa and, if necessary, individual clients on your behalf if they are unable to answer any of your questions themselves.

SUSTAINABILITY ISSUES
• For many people in Kenya, developing ideas that would help them lead a more sustainable economic life is a priority. They do not lack ideas themselves but sometimes do not have the time or resources to be able to develop them. Your ideas could lead to greater economic stability for individuals or groups.
• Many items available in Kenya have been made overseas and imported. The aim of your project should be to develop a product that could be made locally using local skills, techniques and resources.
• Resources are scarce in Kenya, especially outside Nairobi. Designing and making that enables recycling or reuse of materials is therefore advantageous.

FURTHER INFORMATION
KEY QUESTIONS
USEFUL REFERENCES
WEST KENYA
PROBLEM & COMMODITIES
JUICE & PEANUT BUTTER

POSSIBILITIES

If you decide to work on this design brief, don't forget to consider the issues of sustainability in the different phases of your designing and making.
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